Sarasota, Florida Goes from Strength to Strength in Vacation Rentals

Everyone in the short-term rental industry knows that February is a bit of a slump month. The peak season is long over and Christmas and New Year bookings have finished and people are trying to save money after their expensive festive season. But there was some serious news coming out of Sarasota, Florida in Feb of 2021! Sarasota not only overtook Miami-Dade in the battle of the average Florida Airbnb occupancy rates. But it overtook every other Airbnb short-term rental location in the United States! 

You read it right – Sarasota, Florida had the highest occupancy rate out of every county in the United States in February of 2021! What an achievement! The area’s occupancy rate from mid-February to mid-March was a whopping 84%. That is a full 24% higher than that of Miami-Dade and 39% higher than Los Angeles. 

Interestingly, most hosts in Sarasota (38%) have a minimum night stay requirement of between 7 and 29 days. Compare that with the 2-night minimum stay in Maricopa and the 1-night stay in Miami-Dade! This shows that Sarasota hosts are clearly making the most of the longer-term rental trend! In 2023, we’re seeing more and more hosts jump on the extended stay trend. Experts agree that it’s better for business, better for hosts, and also better for guests in the long-run! 

Sarasota continued growing from 2021 to now. In fact, their population numbers are grown year-on-year since that initial surge. 

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Did you know that Airbnb recently revealed that new hosts who accepted their first booking after the outbreak of the COVID-19 pandemic have since collectively made $1 Billion? Read more here! If you want to increase your access to knowledgeable Airbnb content, subscribe to our newsletter in the sign-up box on the right-hand side of this page!